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The Author Marketing Podcast

Welcome to the Author Marketing Podcast!

Jul 2, 2015

When you first started self-publishing, it likely seemed like a ton of work you’d never be able to accomplish yourself. Whether you have one book on Amazon or two dozen on a variety of e-retailers, you’ve learned that self-publishing wasn’t quite as hard as you thought. While marketing those books may remain a challenge, you’re more likely to get a return if you have more products out there. Getting your books in audio format gives you one more product for each book you have on the market.

Audiobook production may seem even more daunting than digital self-publishing ever did. You’ll need to learn some new terminology and you’ll have to figure out a whole new process, so you might be wondering if the whole audio enterprise is worth it. To keep things simple, let’s just say that audio is the future of publishing and we’re nowhere close to reaching the tipping point.

If you want to get the most of out your fiction or non-fiction, then you need to make audio a key part of your author business plan. Here are four reasons you should turn your novel or non-fiction work into an audiobook.