When you don’t yet have a large author platform, getting positive reviews and lots of them is one of the best ways to get readers. Reviews can seem like a catch-22 sometimes. You might say to yourself, “I need readers to get reviews, but I also need reviews to get readers.”
All up-and-coming writers must deal with the same seeming contradiction. Fortunately, there is a process you can use to gather more reviews on your book. If you invest the necessary time, energy, and money into building up reviews, then you’ll find new readers for your work.
Here’s a seven-step process for getting your book from nine or fewer reviews into the double or triple digits.