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The toughest undertakings are often the most rewarding. When something is so easy that everybody can do it, it’ll take an extraordinary effort to do it successfully. Podcasting is an activity that still has a learning curve and an equipment barrier, which could allow you to stand out if you make sure your show is unique and fills a niche.

Podcasts are a great way to reach your readers. Thanks to major improvements in apps, hardware, and software, these audio programs are easier to listen to than ever before. Many of your potential fans spend all day listening to podcasts to pass the time as they work at the office or from home. Whether you choose to make your show informative or entertaining, you’ll have the opportunity to succeed if you answer the right questions before you begin.

Here are five questions you should consider before you invest the time, money, and energy into creating a podcast.

Direct download: 5questionstartingpodcast.mp3
Category:general -- posted at: 3:50pm EDT